At Turnpost Creative Group, I had the opportunity to work with a local sub-shop, Little King. Founded in 1969, Little King has been a staple in Omaha's community. Over the years, brand recognition has become slim. The goal was to re-fresh the Little King brand for a new generation of costumers without overshadowing their Omaha legacy.
My largest pieces of work included environmental graphics at their newest location. I created nostalgic wallpapers (using really cool old newspapers) that pays homage to their past to connect with their older generations of customers. I also had a hand in their digital menus, rebranded packaging, production art for exterior glass graphics and even down to the pop machine graphics.
As part of their brand re-fresh, Turnpost launched a grand opening campaign to stay top of mind with their audience. I re-vamped their social media which also included graphics for paid digital ads and a NIL partnership with the women's Creighton Volleyball team. Lastly, I created a postcard that shipped to surrounding areas and helped draw customers in during their opening week.
Environmental Design + Social Media